Every business owner needs a website. Whether you have a brick-and-mortar location or an e-commerce store, an online presence is vital for your business. It’s the gateway to getting customers and clients, especially for small business owners. Moreover, If made and operated the right way, your website can also generate leads and sales for you. However, the key is not to create just a website but to make a great engaging landing page for your customers.
Below are 5 Tips any small business owner should keep in mind when deciding to make their website:
Know what you want
There is no magic formula or a one-size-fits-all for creating a website since every business website has different purposes. Some display their products while others simply put information about their business. Whether you are a freelance writer or a clothing store, you need to have a clear idea of what you want your website to be like. Any great website does not begin with catchy titles and beautiful designs but with a clear purpose. Know exactly what you want for your website before proceeding any further.
Get a good domain
Once you have decided the purpose of your website, you need to come up with a good domain name. This is the first and vital step for any website. Come up with a clear and easy name that gives a good impression and also has search engine optimization (SEO). Keep the domain as short as possible and avoid numbers. Lastly, use a proper domain extension and make the domain a memorable one. An example of a good domain would be www.hubside-group.com.
Keep it clutter-free
Your website design should be simple yet captivating. Having too much information or a very complicated layout can overwhelm your viewer. Having a clutter-free website gives a look of professionalism and makes a great first impression which is vital for small business owners. Your homepage should be simple and have a description of what your business is about. Make it simple and to the point!
Make it Mobile Friendly
Having a mobile responsive website is very important in recent times when most of the time potential customers are accessing your website through their smartphones. Hence, having a website that easily loads on any mobile phone is necessary. For your business website to succeed, you need to ensure that it provides a user-friendly experience on all kinds of devices.
Add a Call To Action
Each page of your website should have a call to action asking the reader to do something such as signing up for any service or buying a product. Your call to action should be short but clear. You should also add a link or a button to make it more accessible. You can even ask them to sign up for your email newsletter or visit one of your social media. A strong call to action is a key feature of a great business website!
Hubside’s site editor allows you to create your business website in an instant. It is a simple creation tool that is great for small business owners who find website creation an overwhelming task. Moreover, Hubside.Store creates you a website from Scratch. Begin your Business journey with us. Join our network now and get a great customized website for your business!
